Sabras Radio

Sabras Radio is the UK’s pioneering Asian radio station, recognized as the first of its kind. Established in 1976 with a local BBC radio station, Sabras Radio has a rich history within the GWR Group before achieving full independence in 1994 with its own 1260AM license. This station connects advertisers directly to a significant segment of UK society, offering a powerful platform for reaching a diverse and affluent audience.