La Rancherita del Aire

La Rancherita del Aire 103.7 FM is Coahuila’s most listened to radio station, broadcasting the best in regional Mexican music, cumbias, and Texan hits. Located in Piedras Negras, Mexico, and serving listeners throughout Mexico and the world, XEMU is a legacy station with over 85 years of broadcasting history. Founded by the Bres family in 1935, La Rancherita del Aire is Coahuila’s number one radio station, recognized for its top-quality programming, diverse music selection, and leading news coverage. As the first digital stereo station in Piedras Negras, La Rancherita del Aire, operating at 103.7 FM, has captivated audiences worldwide, including radio enthusiasts in New Zealand, Finland, and across Europe.